Post 5
Vans has a reputation for making sportswear for skaters, surfers, and snowboarders. The company, founded in 1966, enhances their association with these sports by regularly sponsoring skaters to wear their logo. I have a few pairs of Vans and like that they have a variety of styles and colors. The Vans logo has changed slightly over the years. The current logo is a combination of the brand name and a slogan. The font is all-caps, san-serif, with thick lines of a constant width. All versions of the Vans logo used a thick, bold, capitalized san-serif font that extends the V in a line above the rest of the letters. The font is a customized modification of the Helvetica font. I like the simplicity of this logo and don't think it is necessary for it to have any sort of symbols.
#typography #ashleypabst
Vans has a reputation for making sportswear for skaters, surfers, and snowboarders. The company, founded in 1966, enhances their association with these sports by regularly sponsoring skaters to wear their logo. I have a few pairs of Vans and like that they have a variety of styles and colors. The Vans logo has changed slightly over the years. The current logo is a combination of the brand name and a slogan. The font is all-caps, san-serif, with thick lines of a constant width. All versions of the Vans logo used a thick, bold, capitalized san-serif font that extends the V in a line above the rest of the letters. The font is a customized modification of the Helvetica font. I like the simplicity of this logo and don't think it is necessary for it to have any sort of symbols.
#typography #ashleypabst
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