This design uses the reflective floor to show it's message. Only half of the word "Exceed" is showing but the reflection of the word on the floor completes the design. The design utilizes the environment to display it's message. I really like this design. I think that it is very unique. The designer had to think about a creative way to display this design and I think they did that. Each letter in the word had to have horizontal symmetry to make the design work. In this case, all the letters did. If there was an "A" in the word, for example, this type of design wouldn't work. This is a very creative example of environmental design.
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