Typically, I don't look at the nutrition facts on the back of food/drink products. They tend to all look the same: lots of information blocked together in tiny writing, making it hard to read. However, I decided to look at the nutrition facts on my bottle of Naked Juice and noticed that there were some things that were different. The calories, along with the actual number, are the largest size type in the list. I assume they did this because most people are concerned with their calorie intake more than the other factors. Also, other important factors like fat, sodium, carbs, and protein are bold to draw someone's attention. Sneakily, they didn't embolden the amount of sugar in the drink, which is relatively high. Since the nutrition facts section of the label brings attention to almost all of the more important measurements, I'd say that this design is fairly effective.
#alexpillow #wildcard #information
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